Leasingmarkt.de - One app for all leasing offers
We continually enhance and develop the Leasingmarkt.de app for iOS and Android, in collaboration with our long-standing partner, Leasingmarkt.de.
The assignment
Our long-standing partner Leasingmarkt.de is one of the most successful car leasing marketplaces in Europe and has been part of Autoscout24 since 2020.
Already in 2018, we were asked to enable the successful growth of the web platform on mobile platforms as well. The important thing was that the development had to take place in close cooperation with the internal product management and integrated into the existing technologies and processes. The optimal setup for our agile app team.
Highlights of the Leasingmarkt.de app
Extensive search and filter criteria
Extensive filter criteria make it easy to browse the marketplace and find the right leasing offer.
Search requests
Search settings can be saved as so-called search requests. If new vehicles match the criteria, users are automatically informed via a push notification.
Push Notifications
Deal alert, leasing alarm and search request: the app allows you to receive different notifications so that you don't miss any offers.
Detailed information
Vehicles and leasing offers are described in detail with picture galleries, text information, map view and leasing matrix.
Marketing technologies
Different marketing technologies and SDKs are integrated into the app to track usage across platforms.
Happy users
The app has an excellent rating in the app stores and regularly receives positive reviews and point ratings.
Our process
In close coordination with product management, marketing and design, we as an external app team are constantly developing the Leasingmarkt.de iOS and Android app. In the weekly planning calls, the tasks for the upcoming sprint are defined, which is synchronised with the general product roadmap of the client. We are integrated into our client's communication and planning tools and can thus collaborate quickly and easily with internal developers and other stakeholders.
With this integrated way of working, we create co-creation and have been able to contribute with our expertise to increase app traffic tenfold and raise the average app store rating to 4.5 stars.
Interested?
The Leasingmarkt.de app is just one of many examples where we, as an external app team, take care of all mobile app design, development and operations issues while being closely involved in our clients' digital product roadmap. If you also wish to avoid the time and cost associated with building your own expertise and capabilities in the field of mobile apps, don't hesitate to reach out to us.
We look forward to your project!
Would you like to open up new digital worlds with your company or organization? Send us a message or give us a call! We will get back to you within a few hours.